MARKETING AUTOMATION

Automation that follows up so you do not have to

Most leads are lost not because they say no, but because no one followed up in time. We build the workflows that nurture leads, personalise journeys and retain customers automatically, so no opportunity goes cold while your team is busy.

● No lead goes cold
● HubSpot, ActiveCampaign, Zoho
● Measured on pipeline
WHAT OUR AUTOMATION SERVICE COVERS

The workflows that keep leads moving

We map your customer journey, find where leads stall, and build the automations that keep them moving.

Automation strategy mapped to your customer journey

Map touchpoints, triggers and actions across the customer journey.

Lead nurture workflows and behavioural triggers

Build behavioural sequences that respond to lead activity and intent.

CRM setup, clean-up and integration

Configure fields, pipelines and integrations around your sales process.

Lead scoring so sales focuses on the warmest contacts

Score prospects using demographic and behavioural signals.

Welcome, onboarding and re-engagement flows

Automate communication after signup, enquiry or purchase.

Reporting on what each workflow contributes

Measure workflow contribution to leads, conversion and pipeline.

HOW WE WORK

A simple, transparent process you can follow

We start by understanding your business, then choose the right channels and budgets, define the KPIs that matter, and build a roadmap your team and ours can execute together.

1

Discover

Understand your business, goals, audience and current marketing.

2

Plan

Choose the right channels and services, define KPIs and build the roadmap.

3

Execute

Launch campaigns, content and technology with clear timelines.

4

Optimise

Review performance and refine based on data, not guesswork.

5

Scale

Double down on what works and open new growth opportunities.

WHY SILA DIGITAL

The plumbing most brands are missing

We connect acquisition, capture, nurture and CRM so leads are logged, scored and followed up automatically.

Connected system

We link acquisition, capture, nurture and CRM so nothing leaks between the click and the sale.

No manual chasing

The system follows up consistently and on time, so your team does not have to.

Lead scoring

Sales focuses on the warmest contacts instead of guessing.

Measured on pipeline

Every workflow is judged on conversion and pipeline, not activity.

WHO THIS IS FOR

Any team drowning in manual follow-up

Particularly powerful for financial services firms, where a high-ticket client may take ninety days of nurture to win, and for real estate, where fast automated response to a new lead often decides who gets the viewing.

Financial Services
Real Estate
High-ticket sales
OUR TRACK RECORD

Automation Built to Keep Leads Moving

24/7

automated lead follow up across key customer journeys

90 Days

typical nurture window supported for longer sales cycles

3 Channels

CRM, email and WhatsApp connected into one automated workflow

Built to reduce manual follow up, improve response consistency and keep more leads moving through the pipeline.

QUESTIONS

Frequently asked questions

It is a set of workflows that send the right message to the right person automatically, based on what they do. Instead of chasing every lead by hand, the system follows up for you, consistently and on time.
Usually lead follow-up and a welcome sequence, because that is where most opportunities are lost. We start with the flow that will recover the most revenue for the least effort.
It depends on your size, budget and existing systems. HubSpot, ActiveCampaign and Zoho each suit different situations, and we recommend based on your needs rather than a single favourite.
Email marketing is the campaigns you send. Automation is the behind-the-scenes logic that triggers messages based on behaviour. Email is the message, automation is the engine, and they are strongest together.
In most cases yes, because a CRM is where leads are stored, scored and tracked. If you do not have one, we help you choose and set up the right fit.

Build a follow-up engine that converts

Book a discovery call and we will map the workflow that recovers the most revenue first.